- Formulated with Rice Tien Protein. clinically proven to increase hair volume over 20% in just five washes and improve appearance of natural shine.
- Cleanses and strengthens thin. fine. & damaged hair
Why You’ll Love This:
- Rice Tein NPNF ® helps fortify hair to prevent damage and promotes a healthy appearance1
- Rice Tein NPNF ® boosts shine in dull. dry hair
- 88% Bio-based formulaÂ
- Free of parabens. phthalates. silicones. SLS & SLESÂ
- Made in USA. cruelty-free. color-safeÂ
- Fully recyclable packaging and made with PCR (post-consumer recycled) materialÂ
1 All trademarked ingredients referenced under license; copy points reflect the supplier-approved claims.
How To Use:Â
- Wet hair thoroughly. then massage shampoo into the scalp to create a rich. bubbly lather.
- Focus on the top. sides. and back of the scalp.
- Continue massaging for 2 minutes to lift dirt and buildup.
- Rinse thoroughly with warm water.
- Follow with Kitsch Strengthening Rice Water Protein Conditioner (sold separately).
Pro Tip: If you love this formula. try our travel friendly. TSA-approved Kitsch Strengthening Rice Water Shampoo Bar – perfect for travel & gym bags!










































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